Think Tank - 'Ideation' by Lancashire Forum Creative
Tuesday 9th May 2023 09:30 AM to 01:30 PM
Creative Innovation Zone (ME414), UCLan Media Factory, Kirkham Street, Preston PR1 2XQ

Join us and Dr Mark Lochrie for a hands-on session drawing on his vast experience. If you have an idea for a new product or service then Ideation will help you develop it.

What is Ideation? Ideation is the creative process of generating, developing, and communicating new ideas, be they visual, concrete, or abstract. Ideation comprises all stages of a thought cycle, from innovation, to development, to actualization. Ideation can help even the germ of an idea for a new product or service develop and it’s a process you can use again and again in your own business.
Think Tank Session Get an introduction to the methods and goals of Ideation. This session offers the chance to engage with the design thinking process, new idea generation techniques and much more through an engaging, accessible and transferable process.
Our Facilitator For this event we are pleased to welcome our long-time Design Sprint colleague Dr Mark Lochrie. What Mark doesn’t know about design thinking and ideation isn’t worth knowing. Mark is a Senior Lecturer in Computer Science and Course Leader for MSc User Experience Design whose teaching and research interest lie in Human Computer Interaction with a focus on Interaction Design, User Experience, and the Internet of Things (IoT).
This event is free.