Interflora World Cup 2023 - Artisan Shopping Village

We are delighted to announce that the Interflora World Cup is coming to the UK and will take place in Manchester from 7-9th September 2023. This is a once-in-a-lifetime opportunity for those who adore flowers and appreciate artistic floristry to see, watch and listen to some of the world's finest international floral designers.

Along with this unique opportunity to enjoy world-class floristry competition, this event will deliver an experience for all of the senses, including workshops, demonstrations, entertainment, food and drink and an Artisan Shopping Village. This is where Event Owl come in, we are proud to have been asked to partner with Interflora to deliver a high-quality Artisan Shopping Village at this prestigious event. The market area will showcase the very best of Manchester, the North West and prominent UK Artisans.

Each Trader will be selected based on quality across all aspects, from product to branding, matching the high standards of the international competitors who will be creating some of the most exquisite displays of floristry in the world. 

Manchester Central will play host to the event over three days. Visitors will be a combination of General Public and Trade, providing the potential opportunity for Traders to acquire new stockists from around the country, maybe even further. Business support can be provided for those interested in growing their business due to this opportunity through Event Owl. This is a limited ticket event with attendance daily (excluding competitor teams) of 2,500 attendees, approximately 8 – 10,000 over 3 days.

Each Trader will be provided with a gazebo, which will be located on the perimeter of the main competitor avenues adjacent to the bars, eating establishments and other amenities.

Each Trader selected will be provided with a welcome pack, including digital marketing assets to help you advertise your selection for this exclusive event. Use of these assets will be subject to guidelines. Your business will also be advertised as supporting the event on Interflora.co.uk, a retail website with visits in excess of 8 million each year.