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Chase One Rabbit

Strategic Marketing for Business Success

Chase One Rabbit combines inspirational stories and practical techniques, inspiring entrepreneurs to make their businesses even more successful by using strategic marketing. International consultant and trainer, David Parrish, illustrates key strategic marketing messages by drawing on stories from his own experience as an entrepreneur and from the successes of his clients worldwide.

Smart marketing thinking doesn't have to be expensive, flashy or quirky: it's about understanding your business, focusing and thinking things through. Chase One Rabbit shows you how...

63 tips, techniques and tales for creative entrepreneurs. Each of the 63 short sections provides food for thought, suggesting practical things you can do immediately to improve your business. Practical and progressive, it's designed for businesses large and small - from start-ups to mature businesses - with a wealth of ideas and inspiration to dip into every day.

Chase One Rabbit is about focused marketing. It's about understanding your business, to create strategies that help you sell it to best effect. It combines inspirational stories and practical techniques, giving creative entrepreneurs the tools to make their businesses even more successful by using strategic marketing.

"How to sell?" is an age-old question. International consultant and trainer, David Parrish, illustrates key strategic sales and marketing messages by drawing on stories from his own experience as an entrepreneur and develops marketing case studies from the successes of his clients worldwide.

Chase One Rabbit has been developed specifically for the eBook market. Each section is succinct, with a clear focus on helping you create a strategic marketing plan. Each topic includes 'what to do next', and related marketing subjects, to help you clarify and refine your marketing objectives and get the best from your creative business.

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